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 Courses
Diploma in Marketing Management (DMM)

(A course of University of Mumbai) Duration: 1 year part time evening (D.M.M),
Timing: 6.45 p.m. to 9.00 p.m.
Intake: 60 seats

Objective :
To equip young graduates with the principles & practices of Marketing Management to enable them to take up employment in industrial & commercial establishments as well as to start their own business activities.

Eligibility :
Students who have appeared for the final year graduate examination in any faculty or any graduate of a statutory University. Those students who have appeared for a final examination considered to be equivalent to above are eligible for provisional admission.

Course Syllabus as per University of Mumbai

DFTM Syllabus - 1 1/2 year (Part Time)
First Semester
Second semester
Accounting Marketing Performance Evaluation
Marketing Statistics Marketing Promotion
Marketing Intelligence a) Economic Intelligence b) Behavioral Intelligence Marketing Strategy
Marketing Finance Marketing Research
Marketing Planning and Operational Research Marketing Information Management
    Social Aspects of Marketing
       

Admission to the 2008-09 Batch of DMM :
Admissions to the above mentioned courses is on first come first on the basis of the performance in Personal Interview. The selected students can confirm their seats on submission of a filled application form along with the course fees.

HOW TO APPLY :
Students can fill the forms available online and send a DD of Rs. 800/- in favor of Director IMCOST Payable at Mumbai
OR
Students can request for Prospectus by sending a DD of Rs. 850/- in favor of Director IMCOST Payable at Mumbai
OR
The Students can also get the Prospectus at IDBI Bank in your region.
OR
Students can also fill the form on the spot at the time of admission

 
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